Overview
Each flow has its own report. It shows how many people entered the flow, what happened to the messages they received, and the orders and revenue the flow earned.
Get Started
1. Go to Flows. On the flow's row, click the three dots, then click Analytics.
2. Read the cards at the top. They cover the date range you choose, which starts at Last 30 days:
Total triggered: People who entered the flow.
Completed: Entrants who reached the end of the flow, with the percentage of people who entered.
Currently in flow: People inside the flow right now. It does not change with the date range.
Conversion rate: Orders credited to the flow as a share of the people who entered.
Revenue: Revenue from those orders.
Revenue per trigger: Revenue divided by the people who entered.
3. Scroll down to Flow activity, which charts the Triggers, Conversions or Revenue you pick. What happened to entrants splits the people who had a message delivered into Delivered, no click, Delivered, clicked and Order created.
4. Check Per-step performance for the numbers behind each message: Sent, Delivered, Failed, Clicked, Converted and Revenue.
5. To change the dates, click the date button and choose Today, Last 7 days, Last 30 days, Quarter to date, Last year or Custom range. Click Export CSV to download the Per-step performance table for the dates on screen.
Helpful Information
Steps that do not send a message, such as Wait or Branch, show a dash instead of a number.
Each person counts once in "What happened to entrants", in the furthest outcome they reached. Someone who ordered is not also counted as a click.
Revenue only counts orders where the customer still used a link this flow sent, so it can be lower than what the flow really earned.
Shopify stores: Conversion rate, Revenue and Converted come from orders in your connected Shopify store. They show 0 without any credited orders.
Get support
Questions? Please message our team via Live Chat on the bottom right or send us a text message at: 321-318-9777